Adshel partners with poverty organisation to help youth return to workforce
Adshel and anti poverty organisation Brotherhood of St Laurence, have teamed up to launch a work experience program, to help disadvantaged young people re-enter the workforce.
The work experience program, coupled with an out-of-home execution, kicked off on May 3, and sees Adshel giving six participants of the program the chance to join Melbourne’s operations team for a demonstration, tour and discussion about different career paths available.
It’s a wonderful marriage of social action and advertising: a fruitful partnership for the Brotherhood, and the generous offer of the ad space really tested our creative chops as a welfare org as we conceived this campaign and content in-house. Thanks Adshel! (I run the youth employment campaign).
good to see the support from Adshel teaming up with BSL giving young disadvantaged persons an employment opportunity we at Scalzo also work with BSL and look forward to continuing our association with them .