Adshel rebrands
Outdoor company Adshel has rebranded with a new logo and website, along with a repositioning of its key advertising packages.
The new look was developed by branding agency There.
Marketing director Nicole McInnes said: “Rebrands can often be seen as just superficial so it was important to capture our true internal culture and real external attributes and then translate them into something meaningful for people both inside and out of the organisation.”
Adshel is a joint venture between APN and Clear Channel and focuses on street furniture.
A texta graffiti logo…
For an outdoor advertising medium that’s constantly being vandalised…
Owning the culture of outdoor.
Nice.
Congratulations to everyone at Adshel. Enjoy yourselves, big day!
Of late there appears to be many a re-brand without the re-brand. This is an updated logotype. Using pink.
Really loving this new rebrand from Adshel.
It’s always hard for a company which is considered a “corporate” or a “supplier” to show off it’s more creative side and I really think they have nailed it. I particularly like the use of colours and the new font.
@Tom Turnbull – thanks Tom. We are really proud of the new brand, and we definitely wanted to show the advertising world what is possible using Adshel. So glad it is resonating. We have had really positive feedback, appreciate you taking the time to comment.
Why am I awaiting moderation?!!!
http://www.smiggle.com.au/