Aegis Media launches social media unit The Social Hatch

Kristen Boschma

Media group Aegis has launched a specialist social media unit.

The Social Hatch will provide Aegis Media’s agencies – which include Mitchells, Carat, MPG, Vizeum and Visual Jazz Isobar – with advice on social media, as well as win clients of its own.

It will be run by Kristen Boschma, who moves over from Aegis-owned PR agency Haystac, where she was head of digital and social media.