Agent 99 retains Greenall’s Gin and wins Tribe Breweries account

GAP Drinks’ Greenall’s Gin has extended its relationship with public relations agency Agent 99.

The agency first worked with Greenall’s in January, promoting its Wild Berry Pink Gin throughout the summer. For the new liqueur campaign, Agent 99 will work on media relations and influencer strategy throughout the winter months.

Agent 99 will be working with Greenall’s Gin again

Nicole Moore, marketing manager of GAP Drinks, said: “We are excited to partner with Agent 99 again for the promotion of and education around Greenall’s Liqueur range. Their bespoke and tailored approach has been a perfect fit for the brand as we look to widen our consumer base and provide affordable and delicious gin variants.”