Agent99 PR re-signs Buderim Ginger
Agent99 PR has re-signed Queensland based Buderim Ginger for a year long campaign.
The PR agency will work on a new integrated PR outreach effort for the brand as part of its recent rebrand.
Sharon Zeev Poole, director of Agent99 PR said in a statement: “The re-signing of Buderim Ginger following a hugely successful 2014-2015 effort, is an exciting opportunity for our team. Working with Buderim Ginger as a brand that is open to new ideas and taking risks allows our agency to express our creativity and tenaciousness. We cannot wait to see our vision for this campaign become a reality.”
The campaign will see a cross section of activations and initiatives as the brand launches several new products.
A hyphen might help clarify this headline.
On the basis that agencies can actually resign accounts and clients, and re-sign accounts and clients I think you need to be using the hyphenated version.
Thanks AdGrunt and Confused at First – mea culpa!
We’ve fixed that up.
Cheers,
Miranda – Mumbrella
Thanks. We’re passively applying for the subbing job.
If that were the process there’d be a lot of applicants…
Cheers,
Alex – editor, Mumbrella