Agent99 wins Australian PR for global mattress brand

September 5, 2023 9:55

Sydney-based PR agency Agent99 has been appointed by global mattress brand Emma to lead its Australian campaigns, following a strategic and competitive four-way pitch process.

The agency will focus on highlighting the Emma product range, featuring an integrated PR, experiential and digital strategy.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.