Airbnb honours the country pub in campaign to push Aussie tourists to regional areas
Airbnb is honouring the country pub, putting the businesses front and centre in its latest marketing campaign.
The campaign is designed to motive more Australians to explore regional areas.
The film stars five publicans, describing the experiences country pubs offer that are unavailable in cities, and why they are special places to the local communities.
Makes sense given the negative impact AirBnb is having in major capital cities.