Alan Partridge comes to Comedy Channel

Alan Partridge’s Mid Morning Matters comes to Foxtel’s Comedy Channel in 2012.

The show is the first Partridge series for actor Steve Coogan in eight years, originally written as branded content for beer company, Fosters’ website, Fosters Funny.co.uk.

Coogan announced the series in 2010, in character: “I am delighted to announce that after years as a regional broadcaster on North Norfolk Digital my groundbreaking radio segment, Mid Morning Matters, will now be accessible to a potential audience of billions via the World Wide Web (www). That it has taken Foster’s to help realise my dream of joining the information superhighway is a damning indictment of the established broadcasters whose shabby treatment of me on Sept 10th 2001 was frankly shabby. I made dozens of calls the next day, all of which were ignored. My appreciation must go to Armando Iannucci and Baby Cow for ignoring the lies, God bless them. In the meantime I look forward to “hanging out ‘n’ chillin” with the MySpace generation.”