Allianz wants consumers to Say Hello to savings with new bill shock campaign

Allianz has launched its new Say Hello campaign that shows how people take out their anger on over-priced insurance quotes.

The campaign, through MercerBell, provides a fresh take on the traditional Allianz campaigns that feature people calling the insurer after an accident with the catchphrase “ahhhh”, which the operator then finishes with “Allianz”.

MercerBell executive creative director David Bell said the agency was looking for a new way into the conversation with consumers.