Amazon Web Services launches first local TVC

Kalila Welch

August 11, 2022 9:29

Amazon’s Amazon Web Services (AWS) has launched its first above-the-line B2B brand campaign, marking AWS Australia’s first foray into mass advertising on all major TV channels, social, and digital.

“Curiosity Kid” forms part of a larger global campaign that features big brand name customers including F1, Pinterest, LG, McDonald’s, Taco Bell, GE, Hulu, BMW and more.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

Topics

Amazon Web Services Rianne van Veldhuizen

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Amazon Web Services launches first local TVC

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