ANZ teams up with Ooh Media to promote new businesses through live feeds
ANZ is promoting new start up businesses across Australia via a campaign using live feeds on Ooh Media digital billboards.
The campaign will run nationally across Ooh Media’s large format digital billboards.
Created by TBWA, the campaign uses different algorithms in real time to display the suburb of a new business’ location and how long it has been there.
As part of the ‘Business Ready’ campaign, each time a new business opens, the creative updates with the new business details.
