Are Media partners with Samsung for Into The Night campaign

March 28, 2022 9:19

Are Media has partnered with Samsung for ‘Into The Night’, an integrated campaign across its titles marie claire and ELLE for the Samsung Galaxy S22 Series.

The campaign includes behind-the-scenes footage from the PayPal Melbourne Fashion Festival (MFF), which Samsung is a partner of, with social posts, native articles, video, editorial and PR to be rolled out over the next four weeks on marie claire and ELLE.com.au.

Influencer Maxin Wylde will be providing content from MFF using the Galaxy S22 Ultra for ELLE.com.au and across its social platforms. A dedicated digital hub will be hosted on marie claire’s website.

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Anna Macdonald

Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

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