ARN and OMD announce holding system for radio bookings
ARN and OMD have announced a new holding system for radio bookings.
The announcement:
ARN and OMD are today officially launching RadioMATRIX – a holdings system for radio bookings, which has already demonstrated it can cut campaign reconciliations from one month, to one day.
The service, designed and managed by AudioNET, provides automated daily file transfers of ARN bookings and confirmations, which are directly imported into OMD’s BCC booking system.
Seriously it took OMD one month to reconcile a radio booking?