Asics launches ‘True Sport’ cricket campaign
Asics has launched a new campaign to build on its status as the official footwear and apparel sponsor of the Australian cricket team.
The campaign, which features Michael Clarke, Shane Watson and Brad Haddin in three 30-second executions, was created by production company Infinity Squared.
http://youtu.be/LAclQydIV0c
Longer form documentary style executions are to follow later this year.
Finally, an ad that doesn’t require Australian cricketers to act badly and embarrass themselves. Well done ASICS
Great work Dave, Nick and Team. They look fantastic, you’ve pulled out some awesome performances from quality cricketing talent. Great Dave