The Athlete’s Foot rebrands with ‘MyFit’ campaign
The Athelete’s Foot has launched its first advertising campaign in over five years with a new logo and advert promoting its shoe fitting technology.
Created by 1440, the 30 second ad shows different people exercising in different places and promoting its in-store ‘MyFit’ facilities.
The Athelete’s Foot focuses on the everyday athlete and encourages people to compete with themselves and beat their own personal bests in the ads.
