Aussie adtech MagicBrief secures $2 million in pre-seed funding

Sydney-based adtech startup MagicBrief has just secured $2 million in pre-seed funding, with the founder of Vimeo and the chief of health-tech startup Eucalyptus among the early backers.

MagicBrief is a performance marketing platform that allows the easy building and editing of video storyboards.

Within a year, the platform has attracted “thousands of users from hundreds of high performance marketing teams around the world,” according to its founders, with the US being its largest market.