Australian CEO departs whiteGREY as the agency folds into AKQA
The Australian CEO of whiteGREY, Lee Simpson, has stepped down from his role effective immediately, as the agency has been absorbed by AKQA globally.
AKQA’s APAC managing partner, Brian Vella, will lead the new team, as the whiteGREY name will no longer exist.

Simpson
A courageous decision by WPP…. Whoever takes the advantage of snapping Mr. Simpson up will be very fortunate indeed…
A courageous decision by WPP…. Whoever takes the advantage of snapping Mr. Simpson up will be very fortunate indeed…Richard Goodrich.
Why would WPP let one of its best CEOs leave?
Because they are merging 2 agencies, and 2 into 1 does not go.. so one has to leave. Does that make sense now?
Lee and Brian are both great operators.
It wouldn’t.