Australian Red Cross and Facebook and launch Blood Donation app feature locally

June 14, 2021 9:00

The Australian Red Cross Lifeblood and Facebook are teaming up to increase much needed blood supplies in Australia.

Launching today, in light of World Blood Donor Day, Facebook’s new Blood Donations feature will allow those aged between 18 and 65 to receive updates on Facebook about giving blood, get notified about opportunities to donate at local blood donor centres and invite friends to donate.

Facebook teams up with Australian Red Cross Lifeblood to launch Blood Donation feature in Australia

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

Topics

Australian Red Cross Blood supplies director of public policy for Facebook Australia and New Zealand donor centres Facebook marketing director Mia Garlick Samantha Bartlett World Blood Donor Day