Bastion hires Joanne Norton to lead Insights arm
Bastion MD of Insights Joanna Norton
Bastion has hired former Bondi Sands and L’Oreal marketer Joanne Norton as managing director of its Insights division.
Replacing former Insights MD Steven Howlett, Norton will join the Bastion team in mid-April and report to group CEO Cheuk Chiang.
The announcement:
“Joanne is a leading strategic insights and transformation executive with more than 25 years of leadership experience building and scaling insight capabilities that drive measurable commercial growth. She has led enterprise-wide insights functions, established data science teams, and delivered multimillion-dollar ROI through advanced analytics and in-house media mix modelling programs.
