F.Y.I.

Bauer launches fortnightly TV Week Soap Extra

July 14, 2014 3:32

Bauer Media Group is set to launch a new mass-market fortnightly magazine covering the soap opera market called TV Week Soap Extra

The release:

Bauer Media today announced popular weekly magazine brand TV WEEK will expand its portfolio with the launch of TV WEEK Soap Extra, a new fortnightly magazine dedicated to uncovering all the latest news, hot plots and entertainment surrounding television and its small-screen stars.

Produced by the TV WEEK team, TV WEEK Soap Extra has been created in conjunction with extensive consumer research and focus groups that helped identify a gap in the market for a contemporary, quality, professional and comprehensive magazine that covered television soaps and dramas.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Topics