Bauer Media to launch new Homes+ title for budget-conscious
The budget-conscious, family-orientated woman will be the target of a new homes magazine to be launched by Bauer Media in August, Mumbrella can reveal
Homes+, a monthly publication, will sit alongside Real Living in the Bauer stable, a title which has been tailored to a more affluent demographic over the past two years.
Bauer said consumer research identified a gap in the market for a publication which appealed to lower income, “house-proud Australians looking for practical, affordable and doable solutions”.
It will place the “home decorator and renovator at the heart of every issue”.