News

Bauer Media overhauls parenting brand Bounty

March 20, 2020 8:42

Publisher Bauer Media has overhauled its parenting brand Bounty, giving the multi-platform product a new review website, a members’ rewards program and new brand identity.

The expansion builds on the existing brand platform of Bounty which provides sample bags with trusted information and support for Australian parents and has done for more than 35 years.

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Hannah Blackiston was the deputy editor of Mumbrella. She worked with the company from March 2019 to November 2020.

Topics
Bauer Media Bounty bountyparents.com.au Fiona Baker Sarah-Belle Murphy
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