Bauer Xcel Media adds head of programmatic and digital group account director roles

Bauer Media’s digital arm, Bauer Xcel Media has created two new roles, head of programmatic and digital group account director to boost its native content and programmatic advertising offerings.

Mitchell Greenway will join Bauer Xcel as head of programmatic, while Shailei Forrester will also start with the company as digital group account director.

Greenway has previously work at Yahoo7 in as group sales manager.