BCM wins the digital and performance marketing account for Travel Associates

BCM Group has been appointed the digital and performance agency of record for travel advisors, Travel Associates, following a competitive pitch.

General manager of brand and marketing at Travel Associates, Anna Burgdorf, said BCM rose the challenge in the pitch.

BCM will be responsible for Travel Associates’ digital and performance marketing

“The travel industry is incredibly fast-paced and competitive, and clients are looking for the best possible service when it comes to designing their leisure travel. It’s essential for our boutique brand to connect with clients through the right channels, at the right time, ensuring their journey is seamless from first contact to booking their next amazing travel experience.

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