Ben Wise leaves Cricket Australia to become AFL’s content director

Cricket Australia’s acting head of digital Ben Wise has switched sporting codes, joining the AFL to become content director.

Wise was promoted at Cricket Australia in April when its head of digital Finn Bradshaw left the organisation after five years to become head of digital strategy at Tennis Australia.

Wise will now be content director at the AFL

Before his promotion to acting head of digital, Wise was senior digital content manager at Cricket Australia. He has also worked as a digital executive producer at Southern Cross Austereo and an editor across sites including AFL.com.au and Cricket.com.au.