Best Western Hotels focuses on staff stories in social push

Zoe Samios

May 11, 2017 2:00

Best Western Hotels & Resorts Australasia is sharing the life stories of its staff members as part of a social media push.

The stories, which are featured on the Best Western website, offer profiles of owners, operators and employees.

Vicki Rabjohns, one of Best Western’s employees.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Zoe Samios worked at Mumbrella between 2016 and 2019, finishing up as senior media reporter in March 2019.

Topics

Angela Smith Best Western Best Western hotels & resorts Australasia social media campaign

Latest