Big W kicks off Christmas ad season with ‘bring the magic’ campaign

Josie Tutty

November 3, 2018 9:51

Big W has released its Christmas campaign for 2018, featuring a little girl getting increasingly excited about December’s festivities.

The TVC, which centres around the ‘bring the magic’ tagline, was created by M&C Saatchi.

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Josie Tutty

Josie Tutty was Mumbrella's deputy editor. She worked on the publication between 2017 and 2019. She's previously written and edited in the UK for Jungle Creations and Trinity Mirror.

Topics

BIG W christmas 2018

1 COMMENTS

Dom 3 Nov 18

Bigw- bring the magic

Kmart- make magic

Whoopsy.

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Big W kicks off Christmas ad season with ‘bring the magic’ campaign

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