The Monkeys win Blackmores creative account following pitch

Independent creative agency The Monkeys has picked up vitamin brand Blackmores following a competitive pitch, Mumbrella can reveal.

The account was previously held by Naked Communications who were involved in the pitch. Naked won the account in February last year.

Blackmores managing director for Australia and New Zealand Dave Fenlon said: “Blackmores are excited to announce that for the past four months we have been working with The Monkeys as our new agency partner.

“Blackmores has an unrivalled heritage based on knowledge, quality research and innovation. As we continue to grow our customer base and drive innovation in the vitamin and supplement category, our partnership with The Monkeys will pioneer an original and thought provoking creative strategy.