BMF’s Moove campaign wins outdoor competition

Tim Burrowes

October 2, 2009 10:49

Ad agency BMF has won the first round of a new quarterly competition organised by outdoor firm Adshel and endorsed by industry creative body AWARD.

The agency’s Moove campaign for Dairy Farmers was selected as the Best Outdoor Execution of the quarter.

The judging panel was led by James Procter, ECD at George Patterson Y&R whop is also on the AWARD committee.

Campaigns were judged on criteria including visual engagement, clear branding, use of the bus shelter environment, impact and interactivity.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.