Bohemia handed Twitter media account

July 3, 2015 1:53

Social media platform Twitter has appointed independent media agency Bohemia to its media account, Mumbrella understands.

The appointment comes after a shootout with multinational Carat in the final round.

A spokesman for Twitter declined to comment but it is understood the company is currently also seeking a creative agency.

AdNews has previously reported that the shortlist for the pitch was Bohemia, Carat, OMD and UM, with the latter pulling out of the process midway through.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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1 COMMENTS

Anon 3 Jul 15

How are UM still pitching for media accounts when they are no longer a media agency?

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