Bonds refreshes iconic styles with ‘Big Icon Energy’ via Special
Bonds has launched its new Icons range with a campaign from Special, recruiting a lineup of Aussie icons ‘Big Icon Energy’.
Featuring reinvented styles with fresh cuts and bold patterns, the campaign embodies the unapologetic attitude of a new generation who aren’t afraid to be themselves, enlisting Olympic skateboarder Keegan Palmer, singer Mia Rodriguez, dancer Lance Savali and DJ sister duo Kinder who channel ‘Big icon Energy’.
