Broadsheet appoints Skye Rugless as director of reader revenue

August 25, 2021 7:47

Independent publisher Broadsheet Media has appointed Skye Rugless in the newly created position of director of reader revenue.

Rugless joins from the ABC, where she drove audience acquisition and retention for ABC brands; and prior to that she was at News Corp working across The Australian and The Times (UK) subscription products. As head of subscriptions for The Australian, Rugless was responsible for more than 60% of total business revenue, and orchestrated exclusive experiences connecting subscribers to the people behind the stories.

Skye Rugless, director of reader revenue, Broadsheet

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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