Carat picks up new EMC business in APAC
Aegis Media’s agency Carat has picked up the new account of cloud computing firm EMC in Asia Pacific.
Carat has been awarded the off and online brand awareness and lead generation business across Asia Pacific for the global leader in cloud computing, big data and trusted IT solutions – EMC.
The account will be managed out of Carat Enterprise, a division of Carat which is the world’s first dedicated media planning and buying network for B2B advertisers. Specialising in media planning and buying for B2B advertisers in the technology and finance sectors, Carat Enterprise currently operates in 70 countries globally, with offices in San Francisco, London, Singapore and Australia.
EMC enables businesses and service providers to transform their operations and deliver information technology as a service. Through innovative products and services, EMC helps IT departments to store, manage, protect and analyse their most valuable asset — information — in a more agile, trusted and cost efficient way.
