Cartology loses GM of revenue operations

Nancy Veart is leaving Cartology after six years working across various executive roles, most recently as the company’s general manager of revenue operations.

Cartology is the Woolworths Group’s in-house retail media arm.

Veart announced her departure on Linkedin, saying that during her time at the group she nearly quadrupled revenue and “significantly” scaled the team to meet demand.

“Beyond the top line, I’m particularly proud of the infrastructure we built,” she wrote.

“Specifically, rolling out our AU and NZ revenue operations function, which delivered tens of millions in incremental demand in its first year and completely transformed our CRM and yield practices.”

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Veart has been general manager of revenue operations since November 2024. Before this, she was the company’s GM of client partnerships in the “food and everyday” sector for two-and-a-half years, and the head of client partnerships and sales for a further two years.

Veart leaves the company in mid-March. Cartology declined to comment about the nature of Veart’s departure.

Mike Tyquin. managing director of Cartology, said in a written statement provided to Mumbrella: “We extend our thanks to Nancy for her contribution over the past six years. We wish Nancy continued success in her future endeavours.”

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