Analysis

Kylenomics

Tuesdata: Woolworths wins the engagement battle as Coles returns to the red hand

Upfronts and an unkind seagull

YouTube is Australia’s most profitable video company. It wants even more TV dollars

Why don’t creatives understand small business?

Tuesdata: How Amazon Prime Video has been winning the battle for new Aussie subscribers

BOTW: Small earthquakes and fake cakes

Upfronts are always big and glitzy. Nine’s was consequential too

Maintaining the rage bait of the new content pollution

REmade Retail Media News: Collaboration and margin salvation

Tuesdata: As Alan Joyce quits, Australia’s biggest brands face a reckoning on trust

BOTW: Daggy ads; TV’s 22% revenue hole; and why the Yes vote is in trouble

Qantas burned its goodwill with price gouging; now ACCC court action will trash the brand

Volatility in the radio ratings; Our retail media program revealed

Tuesdata: How Seven’s James Warburton is once again Australia’s top paid media exec

BOTW: TV’s pain is worse than it looks; First impressions of Scire’s Capital Brief

Grubby boardroom shenanigans at The Market Herald laid out by the Takeovers Panel

Unmade is two: Trade winds from the south

The data economics of Matildas Mania

BOTW: The results week where it all went wrong (and that doesn’t mean the Matildas)

Bloodbath on the Unmade Index continues

Seven sets course for an unremarkable decade

Most stocks taking hits on the Unmade Index

Tuesdata: Job vacancies fall across the communications industry

BOTW: Foxtel’s soft landing; No sign of the times for Nine; Football fever

With an earnings season reckoning looming, The Unmade Index finally breaks through 700 points

The Coles big red hand is back. Customers will see through it unless margins are trimmed too

End game approaches for gambling ads

BOTW: The whole ‘television is dead’ thing; The power shifts at Nine

Craig Hutchison’s Sports Entertainment Group hits historic low point on the Unmade Index

REmade topics revealed; Here come the REmade Awards; Teresa Aprile on the instore revival

How the tech giants stack up in earnings season

A TV for ants? When cookies collide with muddled funnel thinking

A forest of green on the Unmade Index

Radio turnoff for the Unmade Index

A bullish forecast for the Aussie podcast landscape

BOTW: The biggest job in radio, but is it an impossible one?

Investors still think Netflix subscribers are worth $1300 each. That’s crazy

From miraculous to taken-for-granted: How AI is already changing every aspect of the media and marketing world 4

Brands behaving (not too) badly: Big players on extended run of staying on Ad Standards’ right side

BOTW: Radio industry needs to clear up DAB+ misunderstandings; The index bounces back

Will Australia have a shared cultural moment around the Women’s World Cup?

Radio industry hits the half way point – what we learned in the new metro numbers

ABC radio is struggling to reach the masses; new data suggests the Canberra power brokers are not tuning in either

BOTW: How Four Pillars became an Aussie brand success story; Why Meta’s Threads might – might – just work; The AFR’s smart brand extension

Nineteen minutes inside Sir Martin Sorrell’s head

Tuesdata: How Toyota is outspending auto rivals; K&J speculation adds $11m to SCA’s market cap

BOTW: Our winners (and losers) of FY23

Why the radio industry is still insisting that DAB+ is a smash hit medium

RE:Made: The next wave of retail media players are coming; The silos are going

The true costs for agencies of pitching for business they probably aren’t going to win

BOTW: Meet Unmade’s AI friend; Are ThinkTV’s job cuts economic or strategic?; Why ARN raided SCA

Introducing TimBot

What we now know about ad fraud; ARN’s cheeky SCA investment; Bloody Ritson

What compels Australians to pay for news?

BOTW: Supermassive alien upstarts; The Guardian does the right thing on betting ads (what took so long?)

Adland’s inflection point

Tuesdata: The state of play in health insurance

BOTW: How long does AM radio have left?; Translating the ABC’s five-year plan; TMH woes will drag on

What we learned from Radio 360’s first outing; AI Upfronts speakers revealed

Tuesdata: How poor communications turned PwC’s PR disaster into an extinction level event

BOTW: TV’s game of billion dollar bullshit; How inflation is challenging adland’s optimism bias

BRS judgement is a vindication for the journalism but it does NOT mean the system works

BRS judgement is a vindication for the journalism but it does NOT mean the system works

Ooh Media leads The Unmade Index downwards as debt ceiling rally fades

Tuesdata: What the viewing numbers are telling us after a month of Total TV data

BOTW: The podcast boom; If agencies want diversity they need to pay better; The ghost of Logan Roy

Why has the public stopped complaining about ads? ANZ joins humAIn speaker lineup

What if Optus gets out of streaming?

Tuesdata: The marketers spending their way through the cost of living crisis

BOTW – The shoe edition: Adland’s cobblers children, and a kick in the teeth over The Market Herald

Introducing the RE:Made retail media newsletter

It doesn’t have to be this way: why the marketing industry needs to get ahead of AI regulation

You don’t need to be a (domain) expert to work here; good day for Seven shares

Tuesdata: TikTok the time bandit but Facebook has greatest global reach; SCA sinks to $190m

BOTW: Foxtel puts on subscribers as News Corp advertising turns ‘insipid’; Glass houses; Yet another big AI week

Adland’s carrot for growing up is here, but there needs to be a stick too

Qantas’s fight with the AFR is off course for a progressive brand

The budget puts ABC and SBS on more stable footings – their recovery is now down to them

Tuesdata: How Publicis became the holdco to watch

BOTW: Was VOZ worth the wait?

Now it’s Paramount’s turn to spook the investment market

Why Ooh Media saw a market wipeout; and our first humAIn speakers revealed

A pass mark for SCA’s Grant Blackley? How the market reacted to Seven’s profit warning

Tuesdata: Why most journalists don’t read press releases properly (despite them being the main source of news)

Measuring up the marketing landscape; Why Meta rose and Snap fell; faking it with Kochie

A signal of who will survive the marketing world’s AI transformation? Those already jumping in

Inside Ten’s company accounts; SCA’s unenviable new milestone