Cathay Pacific searches for PR network to handle global crisis communications

Cathay Pacific is looking to hire a PR network to handle the airline’s crisis communications around the world.

The premium Hong Kong carrier currently works with Edelman for PR counsel out of Hong Kong – while in Australia the airline also works with The D’Arcy Partnership – and wants a network to manage crisis communications globally.

Cathay Pacific’s group social media manager Dennis Owen said the airline has drawn up a shortlist and is in the final stages of a review.