Celebrity Apprentice keeps Nine smiling while Ten’s bad week continues

Tim Burrowes

November 3, 2011 9:32

The Celebrity Apprentice is continuing to put Nine high up in the ratings rankings although it pulls off the trick partly by coding what appears to viewers as a single show as two separate episodes.

One part of last night’s Celebrity Apprentice rated 1.128m, second for the night, while the other part rated 888,000, 10th for the night.

Seven News, with 1.208m viewers was top for the night, while Gruen Planet on ABC1 was third with 1.054m according to preliminary metro ratings from OzTam.

Ten had another awful night with its best showing Glee pulling in 724,000 viewers, 14th for the night. Next best was The Project, down in 20th with 555,000 viewers. Ten was beaten into fourth for share behind ABC1.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.