Challenger confirms it split media and creative back in March

Financial services company Challenger has confirm it has split its media and creative accounts moving them from 303Lowe to Match Media and J Walter Thompson back in March.

The account is thought to be worth some $10m.

The announcement:  

Following separate competitive pitches, Challenger announced today it has appointed Match Media and J. Walter Thompson to handle its $10 million account, and for the first time is splitting the media and creative duties between two specialist agencies.

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