Charles Sturt University targets people looking at a new career with Think Again campaign

September 19, 2015 8:59

People looking to change careers are being told to ‘Think again’ in a new campaign from Charles Sturt University encouraging them to think about career transformation.

The campaign has been created by McCann, which also handled the media buy for the account, as the agency continues to move towards a full service model.

In the ad the camera follows behind a woman walking through an office towards her desk, with a voiceover talking about her progression from wanting to be a lawyer to managing partner.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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