Coca-Cola puts iconic Kings Cross billboard up for sale

Miranda Ward

August 28, 2016 1:47

Coca-Cola has put its vintage Kings Cross billboard up for auction, with proceeds to go to the Wayside Chapel.

The flashing neon billboard is currently under refurbishment, with the lamps being replaced with a more energy efficient billboard.

The stunt is being promoted on the billboard next to the iconic Kings Cross Coca-Cola site.

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Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics

billboard Coca Cola eBay Kings Cross Wayside Chapel

6 COMMENTS

Ann 28 Aug 16

Is this the end of an era?

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S 28 Aug 16

So.. Where is the auction?

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Wondering 29 Aug 16

Yeah, poor execution – no vanity URL or date on the billboard. Can’t find mention of it anywhere on ebay, even though the campaign is live…

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Another Agency 29 Aug 16

This could be a great idea.

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Ken Watson 29 Aug 16

Suggest google Coca-Cola jokes for a final slogan.

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Tony Haines 29 Aug 16

Great cause and it sounds like a good idea.

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