Coles, Adobe and Flamingo join ADMA board offering stronger technology focus

The Australian Association for Data-driven Marketing has named three new members to its board, with executives from Adobe, Coles and Flamingo Customer Experience filling spots vacated by SAS, Clemenger BBDO and News Corp.

The announcement:

The Association for Data-driven Marketing and Advertising (ADMA) today announces that Paul Robson, Adobe, Roger Sniezek, Coles, and Dr. Catriona Wallace, Flamingo Customer Experience Inc. have been appointed to the ADMA Board of Directors.

“It is imperative to ensure that our Board is populated by leading authorities in ADMA’s five pillars of data, content, creativity, technology and customer in order to effectively advocate for our growing membership from across the marketing and advertising spectrum”, said Jodie Sangster, CEO ADMA. “Our three new members are some of Australia’s most respected experts in the fields of technology, marketing, data and customer experience and will complement our dynamic and active Board.”