Coles strengthens marketing team with two senior appointments, including Tourism Australia’s Geoff Turner

Coles has strengthened its marketing team with the promotion of Kate Bailey to general manager of media and sponsorship, and the appointment of Geoff Turner as head of marketing research and insights.

Bailey’s role sees her step up from head of marketing transformation to lead the supermarket’s relationship with media owners, and handle budget, agencies and maximising paid, earned and owned channels. Turner, meanwhile, is reunited with chief marketing officer Lisa Ronson, with whom he worked at Tourism Australia, where he was general manager of marketing strategy.

Bailey is an internal promotion, while Turner joins from Tourism Australia