Collectible toy maker Yowie launches video series for Earth Day
Confectionary and collectable maker Yowie Group has announced a series of animated short films as part of Earth Day this Sunday.
The seven videos, created in partnership with Icon Animation, are intended to educate kids about the natural world and vulnerable animal species.
Conceived originally as a book series by former McCann Erickson art director Geoff Pike, who co-created Mortein’s Louie The Fly with Bryce Courteney in 1957, the Yowie confectionary brand was originally launched by Cadbury’s in the late 1990s.
