@radical.media Australia closes
Renowned commercial production company @radical.media is to close its doors in Australia.
@radical’s Australian office will shut, while the future of MD Ian Fowler remains unclear.
The news emerged after production house Collider announced that it would provide local representation for @Radical’s former roster of overseas directors. Collider said it would not be representing @Radical’s local directors.
@radical.media’s US-based president Frank Scherma said in the Collider press release: “We’re excited and thrilled to be working with our new partners and of course, our friends over at Collider. @radical and Collider have historically had strong ties and admiration for one another. We’ve worked with some of their local talents as well as one of their co-founders, Daniel Askill, who’s become an innovative director in the U.S. and in Europe.”
Bad reporting. Collider is not taking on @radical’s local roster, but representing their international roster locally.
@radical’s local roster are homeless for the moment, but the brand is not withdrawing from the local market, as it will be sold by Collider.
Hard to get it more wrong than you have.
Hi Tom,
The initial announcement sent to us from Collider was somewhat misleading, and I’m afraid we were indeed initially misled.
Happily when we do go astray, the comment thread inevitably point that out, as you did, and we have since been able to correct the story to reflect what seems to be a more accurate picture.
Cheers,
Tim – Mumbrella