Commercial radio revenue recovery continues in March quarter

Advertising revenue for commercial radio stations has continued to improve, according to first quarter figures for 2021 reported by Deloitte.

Despite a 3.76% decline compared to the March quarter 2020, a positive result has helped metropolitan advertising revenue reach $153.418 million, no doubt thanks to restrictions being slowly eased across Australia.

Australia’s largest metro market, Victoria, only recorded a 0.12% fall in comparison to the same period last year, to $52.157 million in the figures released by industry body Commercial Radio Australia (CRA).

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.