Commonwealth Bank refreshes iconic diamond logo alongside new brand campaign

Zanda Wilson

October 12, 2020 2:07

Commonwealth Bank has a new logo for the first time in almost thirty years, with a refreshed all-yellow diamond replacing the yellow and black logo.

CBA said the logo refresh comes as part of a larger brand identity change and strategy transformation, and has been unveiled alongside a new brand campaign by M&C Saatchi and Re Agency.

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Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

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Commonwealth Bank refreshes iconic diamond logo alongside new brand campaign

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