Coopers ends Australian Open sponsorship
Coopers Brewery has decided not to renew its beer partnership with the Australian Open and Tennis Australia, ending a three year involvement.
The beer company is instead redirecting sponsorship to other areas, saying the time is right to look for other opportunities.
Shame, lets hope some generic international like Heineken doesnt take over. It was quite refreshing to have an Aussie craft independent at the AO
Agree. Such a shame an iconic independent Aussie has bowed out of the Australian Open. I loved their dedicated beer tent at the Open. I’ll miss them this year. Devastated. Come back soon!