Cost of living crisis? Not for travellers, Tripadvisor data reveals

August 17, 2023 9:39

Ninety five percent of travellers would cut all non-essential spend to be able to continue to travel. That’s according to data shared at the Mumbrella Travel Marketing Summit this morning by Jessica Small, head of media, Australia, New Zealand and Pacific Islands at Tripadvisor.

Small took to the stage to share research focused on how travel marketers can stay ahead of the latest travel trends, and how consumer behaviour has evolved in a post-pandemic world.

Small speaking at the Mumbrella Travel Marketing Summit

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Damian Francis

Damian was editorial director at Mumbrella. He had been with the publication for more than three years, initially running event content. Damian was previously print editor of AdNews.

Topics