Court finds Heinz guilty of making misleading health claims

Heinz Company Australia has been found guilty by the Federal Court of making misleading health claims on its Little Kids Shredz product packaging.

In its marketing, Heinz promoted its Little Kids Shredz products as being healthy and “nutritious” for children.

Heinz’s Little Kids Shredz product

The Court found Heinz had misrepresented the Shredz product by promoting the product as good for children aged between the ages one and three.

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