Creative executive Nic Hodges recruited by News Corp to explore advertising innovation

Screen Shot 2015-05-06 at 1.48.59 PMCreative technologist Nic Hodges is to join News Corp in the newly created role of head of commercial innovation as the media firm look to explore new opportunities with advertisers.

The former MediaCom, Clemenger BBDO and M&C Saatchi creative will start next month and report to national sales director Sharb Farjami.

News Corp said Hodges will “drive commercial innovation and foster thought leadership with News Corp Australia clients”.

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